A GRAND VISION FOR THE FUTURE OF PLACE
Located east of The Ballantyne, A Luxury Collection Hotel, Charlotte, the first phase of construction will focus on evolving Ballantyne as a great destination to enjoy life in a high-quality urban community. With time as our most valuable resource, Ballantyne is setting a new standard for “place” – for life made better and easier.
Northwood’s approach and vision for Ballantyne is based upon the development principles of:
Walkability
Mixed Uses
Quality Architecture and Public Spaces
Transit Orientation
Connectivity
Home Style Mix
Sustainability
![2021-04-21-Ballantyne-EastSide-MasterPlan[17]](http://reimagined.projectballantyne.com/wp-content/uploads/2019/05/2021-04-21-Ballantyne-EastSide-MasterPlan17-1024x618.jpg)


Ballantyne Reimagined’s guiding design principles include advancing:
Productivity
Urbanity
Outdoor Lifestyle
Health & Wellness
Discovery
Integration
Authenticity